What is up with Mother Nature?

Posted by Perry

Ok – who ticked off Mother Nature?

First it was the devastating cyclone in Myanmar, then the Chaiten volcano in Chile erupted (see pic below), next came the earthquake in China, and finally, Mt. Etna erupted in Sicily.

It kind of makes you wonder just what side of the bed did she get up on huh? We haven’t been immune here in the ‘burg either. As Shelley posted earlier, we’ve had our share of bad weather this year too. Hopefully things will calm down soon and Old Mother Nature will wake up in a better mood.

Road Show Nears End

posted by Shelley

With next week being the end of the Old Mutual Road Show, Perry and I (the southern branch of McKain Performance Group, Inc.) had the opportunity to meet with a few of the fine folks we’ve been working with over the past months. Everyone has a story — the closer you listen, the more you can learn from others.

And I’ll Huff and I’ll Puff…

posted by Shelley

Yesterday I posted about bad weather rolling in. Today, I will commend the forecasters that predicted it. I have yet to make a drive through the burg this morning — but I can prove that the wind was pretty darned strong on the outskirts…

The Ultimate Mowing Experience

posted by Shelley

It’s a ritual around here to mow on Thursday. That way, the yard looks good for the weekend, and it leaves those precious non-working days to enjoy other things. This past Thursday it rained. Matter of fact, it’s been raining a lot lately — so much that one might think it’s spring.

With rain predicted starting tonight and lasting throughout most of the next week, we figured we’d better get the yard in shape today. That’s what got me thinking about a BLOG post I’d read that was written by a client/friend — Mike Hall, of the Pines Restaurant, that explained his mowing technique. You can read the post here>>

Since the grass has been growing like crazy and I couldn’t mow on the regular setting this time anyhow, (I was throwing water through a good portion of it anyway!), I thought I’d take Mike’s advice and give this new mowing philosophy a whirl. Have you ever noticed the grounds around The Pines Restaurant in Seymour? It always looks well groomed. Now I don’t care nearly so much about the yard here — it’s rural, our neighbors on one side are 8 or 9 horses, and it simply doesn’t matter so much when you’re not in town. So I figure if it’s good enough for Mike — it’s gotta be good enough for me. I’m testing his theory and figure if it doesn’t work, I’ll just pad his invoice to make up the difference.

Caution : Habit Forming

posted by Shelley

Changing habits and human behavior is what we do in the marketing business. How do we get someone to buy a book, visit a different URL, or do business with a new organization, when it is their habit to do the opposite? Those are the types of questions that are rolling around in my head 24/7. Habits are hard to break — ask any fat, smoking alcoholic and they’ll tell you exactly how hard.

So I figure I should attempt to apply my expertise to a family member that needs some help. Libby is fat — no secret there. Why is she fat? One of the reasons is because she is a manipulator with a habit. It’s always been that when she goes outside to do her bizness, she gets a treat. Every cup of coffee I pour — treat for the pork chop girl. It’s so bad that she even FAKES going to the bathroom just to get a treat. Honestly, she pretends she is going when it is obvious that she simply isn’t. What did I always do? Why, give her a treat of course (she’s way too cute!) which only served to add more pounds to her round frame.

Besides now feeding her some bland kind of food for overweight dogs, we are working on her ‘treat habit’ as well. Perry said today he thought she looked a little ‘less fat.’ Good thing she didn’t understand his comment — ‘less fat’ isn’t a compliment no matter how great your intentions were. We’ll keep you posted!