My favorite brother ordered Mothers Day flowers for me and for our Mom. (Isn’t he fabulous?) He ordered them from the same place at the same time. Thing is, he ordered them a little late (which is ok, he’s still fabulous in my book!) and they couldn’t be delivered until yesterday (Monday). Here’s where it gets interesting…
Although he ordered the flower arrangements through the FTD website, the deliveries were made by two different local florists even considering I could throw a rock and hit Mom’s house. Both arrangements were beautiful!
My flowers were delivered from a florist in Brownstown. I received a call at 3:00 PM EST and the kind gentleman asked if I would be home for a 4:00 PM delivery. He arrived at 4:00 PM on the dot. Mom’s flowers were delivered by a florist in Scottsburg. The first call from the florist lady asked for directions. Then, she told me she had already looked up directions on Google maps and preferred to take the 500 S exit off of I-65. Whaaa? This little road dead-ends at the Interstate. And, I’ve not seen any county road exits off of any interstate I’ve traveled, so I thought the response was really stupid a tad silly. Needless to say, I got 2 more calls for directions before I ended up standing in the front yard and pointing at Mom’s place.
Dude — nice product + easy processing = good experience
Chick — nice product + PIA processing = poor experience
I’m willing to bet neither of them had a clue they were actually representing the total FTD experience. If you have people that represent you to the public, do they behave in the way you want them to? Or, if you represent another individual or company, do you perform in the manner they expect?
Are you still practicing Av mode? Yes, I am. Thanks for asking. Tomorrow, I’m going to touch on the ‘rule of thirds’. See you then!
