Not a chance I’ll be hosting anything from my family room/office even though Mr. Farmer finished up the field next to the barndo yesterday… but I can share a little about how free meetings work.
Whenever you attend a free webinar, training, or seminar, there’s 100% chance you’ll be pitched an upsell. There’s not an expert (or wanna be expert for that matter), that will spend time to prepare, market and host a free event without trying to get some of your money.
I’m not saying the offerings won’t be of interest to you.
Maybe you’ll learn something valuable at the free event. And maybe the upsell(s) will be worth the cost. Just know to expect them beforehand and plan accordingly. Those offering something for free have likely paid for a course to learn how to get your money. If they aren’t an expert on the subject they’re presenting, they will be an expert on persuasion.
The first goal of a free offering is always to get butts in seats…
So pretend you’ve signed up and are attending a free meeting. They now have your name and email address. You won’t just get marketing emails before the event, you’ll likely get them until the end of time — even after you’re dead. That’s the price you pay for “FREE.”
You’ll be tracked and evaluated on your engagement. You’re now part of the “profit pyramid for leveraged income.” Just like it sounds, the profit pyramid is there to structure offerings from low ticket offers to VIP. What would you invest in next or in addition to that? And next or in addition to that? That’s how they get you to the top level — and how they get your money.
It’s the way of the world… it’s starts with YOU being the product. (Social media is free to use… but you’re not the customer… you’re the product.)
Now you know: China-backed hackers outnumber FBI cyber personnel at least 50 to 1, according to the US agency.