I recently read an article written by a speaker/trainer that offered contract verbiage to help protect copyrighted content in the world of AI. It’s great in theory, but how enforceable is it really?
Think of this…
Say you spoke at a recent conference for big ole’ client “A.” Your presentation was based upon a business book you’ve written. Hugo purchases a copy and thinks it would make a terrific training platform for all the employees at his 10 doggy day care franchises across the US. He asks AI to create a training platform based upon the concepts from YOUR book complete with a PDF workbook.
You — the author and speaker — get paid nothing… your licensing fees are now moot for training. Why pay you when they can get it for $20 bucks. (The cost of ChatGPT for a full month.)
Is it legal? I asked AI…
“Yes, it is legal to use the ideas and concepts from a purchased business book to create an employee training platform.“
You need to publish books to stay relevant as an expert in your field. But if you do, your copyrighted content can basically be repurposed by AI in minutes and perfected into a full-blown course in less than an hour.
Brothers aren’t always right.
I’ve listened to my favorite brother talk about how speaking gigs were going away (inspired by COVID and the cancellation of all meetings), and how training should be the focus. At that time, we didn’t know as much about the impact that AI would have on businesses (and lives), obviously. One thing AI can’t do is an in-person presentation that motivates, entertains, and informs an audience.
The future is the DELIVERY.
Just my opinion. 🙂
Now you know: In 2011, a gold-plated necklace recovered from the Titanic, belonging to First Class passenger Eleanor Widener, was stolen from a museum in Copenhagen. It remains missing.