trying to get attention in a saturated market

Dec 7, 2025

I got up earlier than normal yesterday because I have dog detail duty on weekends. The hounds make me think they simply MUST get outside, when all they really want is a human up early so they can sleep on the couch with an audience.

Hugo just wanted me out of bed.

My morning routine always looks the same no matter what time I get up. It consists of a cup of coffee and browsing content online. I start with X (formerly Twitter), to get the latest news from those I follow including AP, Reuters, and local news. One of the first offerings I ran across yesterday morning was WAVE Weather doing a live “SnowTALK” segment. Meteorologist, Brian Goode, got dressed in his suit and tie, set-up for an online broadcast, and 10 minutes in he had 12 viewers… including me.

I found out 2 things.

  1. Next weekend, my area could have below zero wind chills and snow.
  2. There are instances your time is worth more than trying to gain traction/viewers online.

If you want attention online in today’s world, your content has to be controversial. It’s a good thing I don’t post here on whatifitdid.com for clicks and ad revenue. What started as a way to keep the Pesky Neighbors informed during their time in Florida, I continue to post because it’s fun for me to look back throughout the years at my dogs and what was going on in my life.

A wise take-away from my kid?

Ben in black and white

Y’all know I think it’s fun (and funny) to create images and video clips via AI. Again, I’m not creating anything to garner attention in Internet land — but a whole bunch of people are doing just that. Ben made the comment that he’s sick and tired of AI slop (low-quality, algorithmically produced content flooding online spaces). And I thought, “me too!

How long before AI isn’t the latest “new thing?”

I may be creating a video clip of Dharma doing the Trump dance but I’m not trying to pass it off as real… and I’m not doing it to get others to buy what I’m selling. Everyone jumps on the latest “new thing” in an attempt to carve out a spot for themselves for a ride to the top. Take professional speakers for example — currently, if you don’t have something to say about AI, you don’t get booked. That’s what companies are looking for because AI is changing the business landscape.

That means you have a whole lot of “experts” talking about something they don’t know shit about. It fuels the hype and gets the desired attention… for now anyway…


Now you know: A 2025 Pew Research Center study found 50% of U.S. adults are more concerned than excited about AI’s increased use in daily life, up from 37% in 2021, with 57% rating AI’s societal risks as high.