Tech companies are slashing jobs. Alphabet -- the parent company of Google -- just cut 12,000. They aren't the first tech...
Business Thoughts
If you’ve never heard of chatGPT you’re out of touch. Sorry.
If you don't already know about OpenAI and chatGPT, you should. Experts say it may be the most important tool to hit the...
You can call me “the queen”
Assisting a long-time client to secure speakers for a big event last year, I was given a significant budget to spend on 3-4...
i just want to do useless stuff and get paid for it
I'm not going to use WhatIfItDid to complain about my job although there are certainly times I would LOVE to do just that....
content non-marketing
Let's talk about blogging. Do you do it? If so, did you plan ahead before launch with a purpose and plan? WhatIfItDid.com...
what will you be doing in 2024?
Not gonna' lie -- I have no clue what I'll be doing in 2024. I do know what my favorite brother will be doing in February...
marketing is expensive — even if it’s not yours
You ever think about how much time you waste every single day simply because you're a consumer? Email time sink -- on the...
i’m taking the day off because it’s Halloween
My least favorite part of what I do as COO of our fine company is contracting. It’s not like everyone on the planet doesn’t...
adobe has been reading my brother’s books
Yesterday, I received an email from Adobe with a link to download a PDF file about putting yourself in your customers’...